Event manager to travel agency manager
An event manager already meets 19% of what the travel agency manager role asks for. The move turns on 30 required skills not yet in the profile.
84.1/ 100
1 How much of what a travel agency manager is expected to do is already part of an event manager’s work. Directional: the figure for the reverse move differs, because moving into a speciality is not the same problem as moving out of one. 2 Every skill the travel agency manager role is recorded as needing, required and optional together. What these numbers mean.
Why this move works
A travel agency manager role treats 6 of its required skills as things an event manager already does. You would walk in with these on day one.
- engage local communities in the management of natural protected areas
- manage budgets
- manage conservation of natural and cultural heritage
- support community-based tourism
- support local tourism
- use e-tourism platforms
What stands in the way is 30 required skills the profile does not yet cover. Table 3 groups them; Table 4 says which to take first.
Table 2 · What you already bring
Of the 12 skills that carry over, these are the ones fewest other occupations ask for. A travel agency manager role needs them, and most people applying for one will not have them already. This is the part of an event manager background worth leading with.
- already held support community-based tourism communication, collaboration and creativity
- already held improve customer traveling experiences with augmented reality working with computers
- already held ecotourism natural sciences, mathematics and statistics
- already held educate on sustainable tourism communication, collaboration and creativity
- already held promote virtual reality travelling experiences working with computers
- already held engage local communities in the management of natural protected areas communication, collaboration and creativity
All 12 carried skills, including the 6 the travel agency manager role treats as required.
Table 3 · What you may need to learn
The 40 missing skills fall into 7 areas of the ESCO skill hierarchy, numbered in the order worth working in. Areas carrying the most required skills come first, and inside each one the required skills sit above the optional ones. Nothing here is a verdict on you: it is a list of what this particular job asks for that your current one does not.
- still to learn oversee all travel arrangements required
- still to learn prepare travel packages required
- still to learn apply strategic thinking required
- still to learn coordinate operational activities required
- still to learn create annual marketing budget required
- still to learn manage staff required
- still to learn motivate staff to reach sales targets required
- still to learn plan digital marketing required
- still to learn recruit employees required
- still to learn supervise crew required
- optional, not held develop working procedures optional
- optional, not held manage distribution channels optional
- still to learn build a network of suppliers in tourism required
- still to learn identify customer's needs required
- still to learn implement sales strategies required
- still to learn maintain relationship with suppliers required
- still to learn handle customer complaints required
- still to learn implement marketing strategies required
- still to learn implement strategic planning required
- still to learn maximise sales revenues required
- still to learn negotiate supplier arrangements required
- optional, not held participate in tourism events optional
- optional, not held promote the use of sustainable transport optional
- optional, not held build business relationships optional
- optional, not held develop inclusive communication material optional
- optional, not held perform services in a flexible manner optional
- optional, not held train employees optional
- still to learn manage visitor flows in natural protected areas required
- still to learn set up pricing strategies required
- still to learn measure customer feedback required
- still to learn monitor financial accounts required
- still to learn perform market research required
- still to learn seek innovation in current practices required
- still to learn conduct search engine optimisation required
- still to learn use global distribution system required
- optional, not held manage online content optional
- still to learn geographical areas relevant to tourism required
- still to learn tourist resources of a destination for further development required
- still to learn comply with food safety and hygiene required
1 further area in the appendix
Table 4 · Where to start
The 3 entries a travel agency manager role is least likely to hire without. The ordering is computed from the skill data, not from what pays.
- 01 build a network of suppliers in tourism practise this
- 02 geographical areas relevant to tourism study this
- 03 identify customer's needs practise this
Each entry opens a course search for that skill. Career Overlap earns nothing from these links.
Appendix · The rest of the record
All 12 skills that carry over
- already held engage local communities in the management of natural protected areas skill
- already held manage budgets skill
- already held manage conservation of natural and cultural heritage skill
- already held support community-based tourism skill
- already held support local tourism skill
- already held use e-tourism platforms skill
- already held augmented reality knowledge
- already held ecotourism knowledge
- already held educate on sustainable tourism skill
- already held improve customer traveling experiences with augmented reality skill
- already held promote virtual reality travelling experiences skill
- already held virtual reality knowledge
The 1 learning area not shown above
- optional, not held self-service technologies in tourism optional
10 supplementary skills, helpful but not required
- optional, not held manage online content optional
- optional, not held participate in tourism events optional
- optional, not held promote the use of sustainable transport optional
- optional, not held self-service technologies in tourism optional
- optional, not held build business relationships optional
- optional, not held develop inclusive communication material optional
- optional, not held develop working procedures optional
- optional, not held manage distribution channels optional
- optional, not held perform services in a flexible manner optional
- optional, not held train employees optional
28 held skills the travel agency manager role does not ask for
- not needed by the target role arrange event needs skill
- not needed by the target role confer with event staff skill
- not needed by the target role consult exhibition organisers skill
- not needed by the target role contribute to the programmer's reflection process skill
- not needed by the target role coordinate events skill
- not needed by the target role determine event objectives skill
- not needed by the target role develop event topics skill
- not needed by the target role direct event administrative details skill
- not needed by the target role document safety actions skill
- not needed by the target role evaluate events skill
- not needed by the target role food waste monitoring systems knowledge
- not needed by the target role inspect event facilities skill
- not needed by the target role liaise with event sponsors skill
- not needed by the target role maintain event records skill
- not needed by the target role monitor event activities skill
- not needed by the target role negotiate contracts with event providers skill
- not needed by the target role obtain event permits skill
- not needed by the target role organise event participants' registration skill
- not needed by the target role plan events skill
- not needed by the target role plan presence at professional events skill
- not needed by the target role plan schedule skill
- not needed by the target role review event bills skill
- not needed by the target role select event providers skill
- not needed by the target role solicit event publicity skill
- not needed by the target role supervise event staff skill
- not needed by the target role use resource-efficient technologies in hospitality skill
- not needed by the target role work with respect for own safety skill
- not needed by the target role write risk assessment on performing arts production skill
3 gaps that are knowledge rather than practice
Knowledge gaps usually close through study. Practical skill gaps usually need something you can point at.
- still to learn geographical areas relevant to tourism required
- still to learn tourist resources of a destination for further development required
- optional, not held self-service technologies in tourism optional
Other moves recorded from event manager
- event assistant 44% covered · substantial
- promoter 39% covered · substantial
- tourist animator 30% covered · substantial
- wedding planner 25% covered · substantial
- specialised outdoor animator 24% covered · substantial
- tour operator representative 23% covered · career change
- hospitality entertainment manager 23% covered · career change
- outdoor animator 23% covered · career change
Common questions about this move
Can an event manager become a travel agency manager?
Yes, and it is a career change move. An event manager already covers 19% of what a travel agency manager is expected to do: 12 skills carry over, 6 of which the travel agency manager role treats as required.
What skills does an event manager need to become a travel agency manager?
30 required skills are missing, plus 10 optional ones. They fall into 7 areas of the ESCO skill hierarchy, led by management skills. The single most important is build a network of suppliers in tourism.
How hard is the move from event manager to travel agency manager?
Its learning distance is 84.1 out of 100, which is the career change band. That accounts for both how much is missing and how specialised those skills are.
How this record was compiled
Both occupations are taken from ESCO, which lists the skills and knowledge each occupation is expected to have and marks every one required or optional. Nothing here is a prediction about hiring, and nothing here knows that a particular employer wants a particular certificate. Treat Table 3 as a starting point for your own research rather than a syllabus. The full method states what these figures can and cannot tell you.