Table 1Transition record

membership managertoclient relations manager

A membership manager already meets 31% of what the client relations manager role asks for. The move turns on 17 required skills not yet in the profile.

From membership manager

31%

Overlap1

To client relations manager

14 Skills carried over

17 Required, not held

74.5 Difficulty2

adjacent 0–30

moderate 30–55

substantial 55–75

career change 75–100

this move, 74.5

This move: 74.5 of 100 · substantial

1 Share of the client relations manager role’s weighted skill requirement already met by the membership manager profile. Required skills count in full, supplementary skills at 0.35. Directional: the figure for the reverse move differs. 2 Combines what is missing with how specialised it is, so a gap of general skills scores easier than the same number of narrow ones.

Table 2

Table 2 · What you already bring

Of the 14 skills that carry over, these are the ones fewest other occupations ask for. A client relations manager role needs them, and most people applying for one will not have them already. This is the part of a membership manager background worth leading with.

Skill the target role also needs Area

already held supervise the management of an establishment management skills
already held customer relationship management business, administration and law
already held communication principles generic programmes and qualifications
already held supervise work management skills
already held plan health and safety procedures management skills
already held follow company standards assisting and caring

All 14 carried skills, including the 11 the client relations manager role treats as required.

Table 3

Table 3 · What you would need to learn

The 46 missing skills fall into 7 areas of the ESCO skill hierarchy, numbered below in the order worth working in: the areas carrying the most required skills come first, and inside each one the required skills sit above the supplementary ones.

Skill to acquire Tier

01 communication, collaboration and creativity 6 required, 11 supplementary

required, not held advise on public relations required
required, not held build business relationships required
required, not held build trust required
required, not held communicate with customers required
required, not held maximise sales revenues required
required, not held perform customers’ needs analysis required

optional, not held communicate with customer service department optional
optional, not held contact customers optional
optional, not held deliver a sales pitch optional
optional, not held implement sales strategies optional
optional, not held teach customer service techniques optional
optional, not held achieve sales targets optional
optional, not held collaborate in the development of marketing strategies optional
optional, not held handle customer complaints optional
optional, not held implement marketing strategies optional
optional, not held manage contracts optional
optional, not held train employees optional

02 management skills 4 required, 4 supplementary

required, not held manage customer service required
required, not held fix meetings required
required, not held identify new business opportunities required
required, not held manage accounts required

optional, not held supervise sales activities optional
optional, not held make strategic business decisions optional
optional, not held monitor customer service optional
optional, not held plan marketing campaigns optional

03 business, administration and law 3 required, 2 supplementary

required, not held corporate sustainability required
required, not held public relations required
required, not held relationship marketing required

optional, not held sales strategies optional
optional, not held business management principles optional

04 information skills 1 required, 10 supplementary

required, not held analyse consumer buying trends required

optional, not held collect customer data optional
optional, not held analyse business plans optional
optional, not held analyse business processes optional
optional, not held analyse business requirements optional
optional, not held analyse customer service surveys optional
optional, not held keep records of customer interaction optional
optional, not held measure customer feedback optional
optional, not held perform business analysis optional
optional, not held perform market research optional
optional, not held study sales levels of products optional

05 assisting and caring 1 required, 1 supplementary

required, not held guarantee customer satisfaction required

optional, not held perform customer management optional

06 information and communication technologies (icts) 1 required, 1 supplementary

required, not held knowledge base required

optional, not held data protection optional

1 further area in the appendix

Table 4

Table 4 · Where to start

The 3 entries a client relations manager role is least likely to hire without. The ordering is computed from the skill data, not from what pays.

Each entry opens a course search for that skill. Career Overlap earns nothing from these links.

Appendix

Appendix · The rest of the record

All 14 skills that carry over

Skill Type

already held communication principles knowledge
already held corporate social responsibility knowledge
already held create solutions to problems skill
already held develop professional network skill
already held follow company standards skill
already held identify customer's needs skill
already held liaise with managers skill
already held manage staff skill
already held product comprehension knowledge
already held supervise the management of an establishment skill
already held supervise work skill
already held customer relationship management knowledge
already held customer service knowledge
already held plan health and safety procedures skill

The 1 learning area not shown above

Skill to acquire Tier

07 generic programmes and qualifications 1 required

required, not held business communication required

29 supplementary skills, helpful but not required

Skill to acquire Tier

optional, not held collect customer data optional
optional, not held communicate with customer service department optional
optional, not held contact customers optional
optional, not held data protection optional
optional, not held deliver a sales pitch optional
optional, not held implement sales strategies optional
optional, not held sales strategies optional
optional, not held supervise sales activities optional
optional, not held teach customer service techniques optional
optional, not held achieve sales targets optional
optional, not held analyse business plans optional
optional, not held analyse business processes optional
optional, not held analyse business requirements optional
optional, not held analyse customer service surveys optional
optional, not held business management principles optional
optional, not held collaborate in the development of marketing strategies optional
optional, not held handle customer complaints optional
optional, not held implement marketing strategies optional
optional, not held keep records of customer interaction optional
optional, not held make strategic business decisions optional
optional, not held manage contracts optional
optional, not held measure customer feedback optional
optional, not held monitor customer service optional
optional, not held perform business analysis optional
optional, not held perform customer management optional
optional, not held perform market research optional
optional, not held plan marketing campaigns optional
optional, not held study sales levels of products optional
optional, not held train employees optional

17 held skills the client relations manager role does not ask for

Skill Type

not needed by the target role analyse membership skill
not needed by the target role complete membership administration skill
not needed by the target role coordinate membership work skill
not needed by the target role deal with pressure from unexpected circumstances skill
not needed by the target role develop membership strategies skill
not needed by the target role handle complaints skill
not needed by the target role make independent operating decisions skill
not needed by the target role manage membership skill
not needed by the target role manage membership database skill
not needed by the target role office software knowledge
not needed by the target role provide information skill
not needed by the target role provide membership service skill
not needed by the target role recruit members skill
not needed by the target role stimulate creative processes skill
not needed by the target role use communication techniques skill
not needed by the target role write leaflets skill
not needed by the target role write work-related reports skill

8 gaps that are knowledge rather than practice

Knowledge gaps usually close through study. Practical skill gaps usually need something you can point at.

Skill to acquire Tier

required, not held corporate sustainability required
required, not held business communication required
required, not held knowledge base required
required, not held public relations required
required, not held relationship marketing required
optional, not held data protection optional
optional, not held sales strategies optional
optional, not held business management principles optional

Index

Other moves recorded from membership manager

Full index of moves from membership manager

Note

How this record was compiled

Both occupations are taken from ESCO, which lists the skills and knowledge each occupation is expected to have and marks every one required or optional. Nothing here is a prediction about hiring, and nothing here knows that a particular employer wants a particular certificate. Treat Table 3 as a starting point for your own research rather than a syllabus. The full method states what these figures can and cannot tell you.