Career Overlap Occupation record Edition 1 · ESCO v1.2.1
RecordOccupation

Where a category manager can go next

5 destinations recorded, ranked by how much of the target role a category manager already meets. The closer to the top of Table 1, the less there is to learn.

Category managers define the sales programme for specific product groups. They research market demands and newly supplied products.

Managers 58 skills on file 5 career moves 1 above 60% overlap Closest: promotion manager, 70%

promotion manager 70% covered sales manager 59% covered marketing manager 54% covered online community manager 52% covered chief marketing officer 52% covered category manager You are here
Fig. 2 — the 5 nearest destinations from category manager. Distance from the centre is how much retraining the move takes; the figure on each is how much of that role a category manager already covers. All 5 are listed in the tables below.
  • 70% and above · short step
  • 50 to 70% · real move
  • Below 50% · substantial retraining
Table 1
Table 2
Index

Look up another occupation

category manager is filed under Managers, ISCO major group 1. The full index lists all ten groups.

Note

How these figures were compiled

Coverage is the share of the target role’s weighted skill requirement a category manager already meets, counting required skills in full and supplementary ones at 0.35. It is directional: the figure for the reverse move differs. Every entry above opens the full comparison for that move: what carries over, what is missing, and where to start. The full method.