RecordMove

Brand manager to wholesale merchant in electrical household appliances

A brand manager already meets 33% of what the wholesale merchant in electrical household appliances role asks for. The move turns on 14 required skills not yet in the profile.

Fig. 1 · Skill transfer ESCO v1.2.1 · directional

From brand manager

Distant match

To wholesale merchant in electrical household appliances

7 You already bring

14 Still to learn

21 Skills in the target role2

Learning distance Substantial retraining

66.2/ 100

adjacentmoderatesubstantialcareer change

1 How much of what a wholesale merchant in electrical household appliances is expected to do is already part of a brand manager’s work. Directional: the figure for the reverse move differs, because moving into a speciality is not the same problem as moving out of one. 2 Every skill the wholesale merchant in electrical household appliances role is recorded as needing, required and optional together. What these numbers mean.

Why

Why this move works

A wholesale merchant in electrical household appliances role treats 7 of its required skills as things a brand manager already does. You would walk in with these on day one.

comprehend financial business terminology
consumer goods industry
have computer literacy
identify new business opportunities
maintain financial records
perform market research

What stands in the way is 14 required skills the profile does not yet cover. Table 3 groups them; Table 4 says which to take first.

Table 2

Table 2 · What you already bring

Of the 7 skills that carry over, these are the ones fewest other occupations ask for. A wholesale merchant in electrical household appliances role needs them, and most people applying for one will not have them already. This is the part of a brand manager background worth leading with.

Skill the target role also needs Area

already held consumer goods industry business, administration and law
already held identify new business opportunities management skills
already held comprehend financial business terminology information skills
already held sales strategies business, administration and law
already held maintain financial records information skills
already held perform market research information skills

All 7 carried skills, including the 7 the wholesale merchant in electrical household appliances role treats as required.

Table 3

Table 3 · What you may need to learn

The 14 missing skills fall into 5 areas of the ESCO skill hierarchy, numbered in the order worth working in. Areas carrying the most required skills come first, and inside each one the required skills sit above the optional ones. Nothing here is a verdict on you: it is a list of what this particular job asks for that your current one does not.

Skill to pick up Tier

01 communication, collaboration and creativity 7 required

still to learn identify customer's needs required
still to learn initiate contact with buyers required
still to learn initiate contact with sellers required
still to learn negotiate sale of commodities required
still to learn negotiate sales contracts required
still to learn build business relationships required
still to learn negotiate buying conditions required

02 business, administration and law 2 required

still to learn product comprehension required
still to learn vertical markets required

03 information skills 2 required

still to learn assess supplier risks required
still to learn monitor international market performance required

04 management skills 2 required

still to learn plan transport operations required
still to learn identify suppliers required

05 engineering, manufacturing and construction 1 required

still to learn electrical household appliances products required

Table 4

Table 4 · Where to start

The 3 entries a wholesale merchant in electrical household appliances role is least likely to hire without. The ordering is computed from the skill data, not from what pays.

Each entry opens a course search for that skill. Career Overlap earns nothing from these links.

Appendix

Appendix · The rest of the record

All 7 skills that carry over

Skill Type

already held comprehend financial business terminology skill
already held consumer goods industry knowledge
already held have computer literacy skill
already held identify new business opportunities skill
already held maintain financial records skill
already held perform market research skill
already held sales strategies knowledge

0 supplementary skills, helpful but not required

Skill to pick up Tier

36 held skills the wholesale merchant in electrical household appliances role does not ask for

Skill Type

not needed by the target role apply social media marketing skill
not needed by the target role apply strategic thinking skill
not needed by the target role build rapport with people from different cultural backgrounds skill
not needed by the target role carry out event management skill
not needed by the target role carry out naming strategies skill
not needed by the target role carry out sales analysis skill
not needed by the target role channel marketing knowledge
not needed by the target role company policies knowledge
not needed by the target role conduct search engine optimisation skill
not needed by the target role coordinate advertising campaigns skill
not needed by the target role create annual marketing budget skill
not needed by the target role create brand guidelines skill
not needed by the target role define brand identity skill
not needed by the target role design brand's online communication plan skill
not needed by the target role employment law knowledge
not needed by the target role execute marketing plan skill
not needed by the target role implement marketing strategies skill
not needed by the target role implement sales strategies skill
not needed by the target role international business knowledge
not needed by the target role lead the brand strategic planning process skill
not needed by the target role maintain relationship with suppliers skill
not needed by the target role manage brand assets skill
not needed by the target role manage budgets skill
not needed by the target role manage staff skill
not needed by the target role organise participation in local or international events skill
not needed by the target role perform brand analysis skill
not needed by the target role perform customers’ needs analysis skill
not needed by the target role perform multiple tasks at the same time skill
not needed by the target role plan marketing campaigns skill
not needed by the target role plan new packaging designs skill
not needed by the target role price product skill
not needed by the target role seek innovation in current practices skill
not needed by the target role select optimal distribution channel skill
not needed by the target role services marketing knowledge
not needed by the target role set brand positioning skill
not needed by the target role stimulate creativity in the team skill

3 gaps that are knowledge rather than practice

Knowledge gaps usually close through study. Practical skill gaps usually need something you can point at.

Skill to pick up Tier

still to learn electrical household appliances products required
still to learn product comprehension required
still to learn vertical markets required

Index

Other moves recorded from brand manager

Full index of moves from brand manager

FAQ

Common questions about this move

Can a brand manager become a wholesale merchant in electrical household appliances?

Yes, and it is a substantial move. A brand manager already covers 33% of what a wholesale merchant in electrical household appliances is expected to do: 7 skills carry over, 7 of which the wholesale merchant in electrical household appliances role treats as required.

What skills does a brand manager need to become a wholesale merchant in electrical household appliances?

14 required skills are missing, plus 0 optional ones. They fall into 5 areas of the ESCO skill hierarchy, led by communication, collaboration and creativity. The single most important is assess supplier risks.

How hard is the move from brand manager to wholesale merchant in electrical household appliances?

Its learning distance is 66.2 out of 100, which is the substantial band. That accounts for both how much is missing and how specialised those skills are.

Note

How this record was compiled

Both occupations are taken from ESCO, which lists the skills and knowledge each occupation is expected to have and marks every one required or optional. Nothing here is a prediction about hiring, and nothing here knows that a particular employer wants a particular certificate. Treat Table 3 as a starting point for your own research rather than a syllabus. The full method states what these figures can and cannot tell you.