Career Overlap Transition record Edition 1 · ESCO v1.2.1
Table 1Transition record

public relations managertopublic administration manager

A public relations manager already meets 38% of what the public administration manager role asks for. The move turns on 10 required skills not yet in the profile.

From public relations manager
38%
Overlap1
To public administration manager
13 Skills carried over
10 Required, not held
61.3 Difficulty2
Career overlap Distant match

38%

Learning distance Substantial retraining

61.3/ 100

1 Share of the public administration manager role’s weighted skill requirement already met by the public relations manager profile. Required skills count in full, supplementary skills at 0.35. Directional: the figure for the reverse move differs. 2 Combines what is missing with how specialised it is, so a gap of general skills scores easier than the same number of narrow ones.

Why

Why this move works

A public administration manager role treats 7 of its required skills as things a public relations manager already does. These are the ones it depends on most.

  • create solutions to problems
  • ensure cross-department cooperation
  • government policy implementation
  • liaise with local authorities
  • liaise with politicians
  • manage budgets

What stands in the way is 10 required skills the profile does not yet cover. Table 3 groups them; Table 4 says which to take first.

Table 2

Table 2 · What you already bring

Of the 13 skills that carry over, these are the ones fewest other occupations ask for. A public administration manager role needs them, and most people applying for one will not have them already. This is the part of a public relations manager background worth leading with.

Skill the target role also needs Area
  • already held liaise with politicians communication, collaboration and creativity
  • already held ensure information transparency information skills
  • already held conduct public presentations communication, collaboration and creativity
  • already held ensure cross-department cooperation communication, collaboration and creativity
  • already held apply strategic thinking management skills
  • already held government policy implementation social sciences, journalism and information

All 13 carried skills, including the 7 the public administration manager role treats as required.

Table 3

Table 3 · What you would need to learn

The 23 missing skills fall into 6 areas of the ESCO skill hierarchy, numbered below in the order worth working in: the areas carrying the most required skills come first, and inside each one the required skills sit above the supplementary ones.

Skill to acquire Tier
01 management skills 5 required, 3 supplementary
  • required, not held manage teamwork required
  • required, not held develop strategy to solve problems required
  • required, not held manage government policy implementation required
  • required, not held plan medium to long term objectives required
  • required, not held supervise staff required
  • optional, not held coordinate events optional
  • optional, not held fix meetings optional
  • optional, not held manage accounts optional
02 business, administration and law 2 required, 4 supplementary
  • required, not held budgetary principles required
  • required, not held legislation procedure required
  • optional, not held accounting techniques optional
  • optional, not held project management principles optional
  • optional, not held public finance optional
  • optional, not held public law optional
03 communication, collaboration and creativity 1 required, 2 supplementary
  • required, not held maintain relationships with government agencies required
  • optional, not held write meeting reports optional
  • optional, not held write situation reports optional
04 information skills 1 required, 2 supplementary
  • required, not held estimate duration of work required
  • optional, not held keep task records optional
  • optional, not held perform resource planning optional
05 social sciences, journalism and information 1 required, 1 supplementary
  • required, not held public administration required
  • optional, not held good governance optional
06 assisting and caring 1 supplementary
  • optional, not held offer assistance to national citizens optional
Table 4

Table 4 · Where to start

The 3 entries a public administration manager role is least likely to hire without. The ordering is computed from the skill data, not from what pays.

Each entry opens a course search for that skill. Career Overlap earns nothing from these links.

Appendix

Appendix · The rest of the record

All 13 skills that carry over
Skill Type
  • already held create solutions to problems skill
  • already held ensure cross-department cooperation skill
  • already held government policy implementation knowledge
  • already held liaise with local authorities skill
  • already held liaise with politicians skill
  • already held manage budgets skill
  • already held manage staff skill
  • already held apply strategic thinking skill
  • already held conduct public presentations skill
  • already held develop professional network skill
  • already held ensure information transparency skill
  • already held perform project management skill
  • already held recruit employees skill
13 supplementary skills, helpful but not required
Skill to acquire Tier
  • optional, not held good governance optional
  • optional, not held offer assistance to national citizens optional
  • optional, not held accounting techniques optional
  • optional, not held coordinate events optional
  • optional, not held fix meetings optional
  • optional, not held keep task records optional
  • optional, not held manage accounts optional
  • optional, not held perform resource planning optional
  • optional, not held project management principles optional
  • optional, not held public finance optional
  • optional, not held public law optional
  • optional, not held write meeting reports optional
  • optional, not held write situation reports optional
100 held skills the public administration manager role does not ask for
Skill Type
  • not needed by the target role European Structural and Investment Funds regulations knowledge
  • not needed by the target role advertising techniques knowledge
  • not needed by the target role advise on communication strategies skill
  • not needed by the target role advise on public image skill
  • not needed by the target role advise on public relations skill
  • not needed by the target role advocate a cause skill
  • not needed by the target role analyse external factors of companies skill
  • not needed by the target role analyse internal factors of companies skill
  • not needed by the target role apply diplomatic principles skill
  • not needed by the target role apply grammar and spelling rules skill
  • not needed by the target role apply social media marketing skill
  • not needed by the target role approve advertising campaign skill
  • not needed by the target role archive documentation related to work skill
  • not needed by the target role build business relationships skill
  • not needed by the target role build community relations skill
  • not needed by the target role build international relations skill
  • not needed by the target role business communication knowledge
  • not needed by the target role business strategy concepts knowledge
  • not needed by the target role carry out forum moderation skill
  • not needed by the target role collaborate in the development of marketing strategies skill
  • not needed by the target role communication principles knowledge
  • not needed by the target role company policies knowledge
  • not needed by the target role compile content skill
  • not needed by the target role content marketing strategy knowledge
  • not needed by the target role coordinate advertising campaigns skill
  • not needed by the target role coordinate marketing plan actions skill
  • not needed by the target role copyright legislation knowledge
  • not needed by the target role corporate social responsibility knowledge
  • not needed by the target role desktop publishing knowledge
  • not needed by the target role develop communications strategies skill
  • not needed by the target role develop creative ideas skill
  • not needed by the target role develop media strategy skill
  • not needed by the target role develop promotional tools skill
  • not needed by the target role develop public relations strategies skill
  • not needed by the target role diplomatic principles knowledge
  • not needed by the target role disseminate internal communications skill
  • not needed by the target role document project progress skill
  • not needed by the target role draft press releases skill
  • not needed by the target role draw conclusions from market research results skill
  • not needed by the target role establish communication with foreign cultures skill

60 further entries not listed here

8 gaps that are knowledge rather than practice

Knowledge gaps usually close through study. Practical skill gaps usually need something you can point at.

Skill to acquire Tier
  • required, not held budgetary principles required
  • required, not held public administration required
  • required, not held legislation procedure required
  • optional, not held good governance optional
  • optional, not held accounting techniques optional
  • optional, not held project management principles optional
  • optional, not held public finance optional
  • optional, not held public law optional
Index

Other moves recorded from public relations manager

Full index of moves from public relations manager

Note

How this record was compiled

Both occupations are taken from ESCO, which lists the skills and knowledge each occupation is expected to have and marks every one required or optional. Nothing here is a prediction about hiring, and nothing here knows that a particular employer wants a particular certificate. Treat Table 3 as a starting point for your own research rather than a syllabus. The full method states what these figures can and cannot tell you.