Career Overlap Occupation record
RecordJob

Where a market research interviewer can go next

5 destinations recorded, ranked by how much of the target role a market research interviewer already meets. The closer to the top of Table 1, the less there is to learn.

Market research interviewers strive to collect information on the perceptions, opinions, and preferences of customers in relation to commercial products or services. They use interview techniques to draw as much information as possible by contacting people via telephone calls, by approaching them face-to-face or by by virtual means. They pass this information to experts for drawing analysis.

Also known as marketing recruiter, market research analyst, market research representative, phone interviewer, mystery shopper, survey interviewer, research interviewer, public opinion researcher.

Clerical support workers 43 skills on file 5 career moves 1 above 60% overlap Closest: survey enumerator, 72%

Fig. 2 · Career map 5 nearest · ESCO v1.2.1
survey enumerator 72% covered field survey manager 46% covered market research analyst 25% covered statistical assistant 21% covered marketing assistant 15% covered market research interview… You are here
  • 70% and above · short step
  • 50 to 70% · real move
  • Below 50% · substantial retraining
The 5 nearest destinations from market research interviewer, each one a link to that move’s record. Distance from the centre is how much retraining the move takes; the figure on each is how much of that role a market research interviewer already covers. All 5 are listed in the tables below.
Table 1

Table 1 · Within reach

Table 2

Table 2 · A bigger jump

Possible, but expect real retraining rather than a sideways step.

Table 3

Table 3 · What the job itself asks for

A market research interviewer needs 18 required skills and areas of knowledge. These 10 are the ones fewest other jobs share, so they say the most about the work.

Required skill Area
  • use questioning techniques communication, collaboration and creativity
  • capture people's attention communication, collaboration and creativity
  • explain interview purposes communication, collaboration and creativity
  • prepare survey report communication, collaboration and creativity
  • adhere to questionnaires communication, collaboration and creativity
  • prepare market research reports communication, collaboration and creativity
  • evaluate interview reports information skills
  • tabulate survey results information skills
  • survey techniques natural sciences, mathematics and statistics
  • communication generic programmes and qualifications
Table 4

Table 4 · Jobs that lead here

The reverse view: occupations whose skills already cover much of what a market research interviewer does. The figure is how much of this job each one brings.

Index

Look up another occupation

Market research interviewer is filed under Clerical support workers, ISCO major group 4. The full index lists all ten groups.

Note

How these figures were compiled

Overlap is how much of the target role is already part of a market research interviewer’s work. It is directional: the figure for the reverse move differs. Every entry above opens the full comparison for that move: what carries over, what is missing, and where to start. The full method.