Career Overlap Occupation record
RecordJob

Where a public relations officer can go next

5 destinations recorded, ranked by how much of the target role a public relations officer already meets. The closer to the top of Table 1, the less there is to learn.

Public relations officers represent a company or organisation to stakeholders and the public. They use communications strategies to promote an understanding of the activities and image of their clients in a favourable way.

Also known as public affairs officer, public relations coordinator, communications officer, press secretary, public information officer, media coordinator, press consultant, media relations officer, press relations officer, media consultant.

Professionals 60 skills on file 5 career moves 2 above 60% overlap Closest: communication manager, 76%

Fig. 2 · Career map 5 nearest · ESCO v1.2.1
communication manager 76% covered advertising manager 67% covered public relations manager 59% covered international relations offic… 35% covered advertising specialist 34% covered public relations officer You are here
  • 70% and above · short step
  • 50 to 70% · real move
  • Below 50% · substantial retraining
The 5 nearest destinations from public relations officer, each one a link to that move’s record. Distance from the centre is how much retraining the move takes; the figure on each is how much of that role a public relations officer already covers. All 5 are listed in the tables below.
Table 1

Table 1 · Within reach

Table 2

Table 2 · A bigger jump

Possible, but expect real retraining rather than a sideways step.

Table 3

Table 3 · What the job itself asks for

A public relations officer needs 28 required skills and areas of knowledge. These 10 are the ones fewest other jobs share, so they say the most about the work.

Required skill Area
  • forming of public opinion business, administration and law
  • give interviews to media communication, collaboration and creativity
  • organise press conferences management skills
  • develop public relations strategies management skills
  • establish relationship with the media communication, collaboration and creativity
  • reputation management business, administration and law
  • advise on public image communication, collaboration and creativity
  • develop communications strategies management skills
  • draft press releases communication, collaboration and creativity
  • diplomatic principles social sciences, journalism and information
Table 4

Table 4 · Jobs that lead here

The reverse view: occupations whose skills already cover much of what a public relations officer does. The figure is how much of this job each one brings.

Index

Look up another occupation

Public relations officer is filed under Professionals, ISCO major group 2. The full index lists all ten groups.

Note

How these figures were compiled

Overlap is how much of the target role is already part of a public relations officer’s work. It is directional: the figure for the reverse move differs. Every entry above opens the full comparison for that move: what carries over, what is missing, and where to start. The full method.