Where a online sales channel manager can go next
5 destinations recorded, ranked by how much of the target role a online sales channel manager already meets. The closer to the top of Table 1, the less there is to learn.
Online sales channel managers define the sales programme for e-commerce such as goods sold via e-mail, internet and social media. They also assist in planning the online sales strategy and identifying marketing opportunities. Online sales channel managers also analyse competitor sites, review the site performance and analytics.
Managers 30 skills on file 5 career moves 0 above 60% overlap Closest: online marketer, 28%
- 70% and above · short step
- 50 to 70% · real move
- Below 50% · substantial retraining
Table 2 · A bigger jump
Possible, but expect real retraining rather than a sideways step.
- online marketer 28% covered · difficulty 75.4
- digital marketing manager 25% covered · difficulty 78.7
- wholesale merchant in perfume and cosmetics 21% covered · difficulty 74.1
- wholesale merchant in flowers and plants 21% covered · difficulty 74.1
- wholesale merchant in agricultural machinery and equipment 21% covered · difficulty 74.1
Look up another occupation
online sales channel manager is filed under Managers, ISCO major group 1. The full index lists all ten groups.
How these figures were compiled
Coverage is the share of the target role’s weighted skill requirement a online sales channel manager already meets, counting required skills in full and supplementary ones at 0.35. It is directional: the figure for the reverse move differs. Every entry above opens the full comparison for that move: what carries over, what is missing, and where to start. The full method.